Understand your customers.Make better decisions.Understand your customersMake better decisions.

Qual + Quant, overnight.The #1 AI market research platform to learn from real people and digital twins. Qual + Quant.

From hypothesis to insights in 24 hours.

Design your study.

Describe who you want to hear from and what you want to ask.

Launch.

Real interviews and digital twins run overnight.

Get results.

What people would do, how many, and why, by morning.

Our products.

AI interviewer

Interview 100 customers overnight. By text or voice, in any language.

About the interviewer →

You said you stopped using the app in March. What happened that month?

Nothing dramatic. The weekly summary email stopped, and I just forgot it was there.

If the summary came back, would you open it, or has the habit gone?

I would open it. I liked seeing the number go up. I just need the nudge.

Digital twins

A thousand of your customers, on call. Twins built from real interviews.

About digital twins →

Would you buy this for $40?

Twins built on Alyosha, Jean’s human model.

The digital twins run on Alyosha, Jean’s model of human behavior, trained on what people say, what they do, and why.

Jean’s Human Model →

Attention and exposure

Search and information seeking

Media and cultural taste

Travel, leisure and hospitality

Shopping and acquisition

Finance and economic decisions

Resource and environmental behavior

Mobility and place use

Physical activity and motor skill

Physiology and neural activity

Health management

Domestic life and personal care

Communication

Social relationships

Social and strategic behavior

Human–AI interaction

Family, intimacy and care

Preferences, values and attitudes

Affect and subjective experience

Cognition and psychophysics

Work and organizational activity

Learning and education

Civic, political and religious activity

Life-course events

Safety, fraud and misuse

Collective outcomes

Non-actions and constraints

Individual unrealized counterfactuals

The questions teams bring us.

Who is switching to a competitor, and why?

Brand perception
Concept testing
Pricing
Message testing
Pain point discovery
Switching behavior
Feature prioritization
Creative testing
Churn interviews
Segment reactions
Trade-offs and conjoint
Campaign concepts

For enterprises

Test before you ship.

Concepts, prices, messages. Tested with real customers overnight.

See how →

For partners

The latest innovation, under your brand.

AI interviews and digital twins for your clients. No software team required.